Well, with everything that arouses curiosity, through any of the five senses:
– View: from screens with subtitled audiovisual projections to a shelf with books, catalogues and all kinds of eye-catching material that invites you to stand up and look at it.
– Ear: If you want to play audio, it’s best to do it in an isolated booth and establish a schedule of screenings, the mouth-ear and call effect will do the rest…
– Smell: scented handkerchiefs and wipes are useful for those who have many hands to shake during the day…and if the smell is identified with the products exhibited on the stand, visits are guaranteed.
– Taste: Offering something to eat is a good option, both to consume on the spot and to take away.
– Touch: from traditional marketing materials (pens, notebooks and other office supplies, stickers, etc.) to a large, comfortable bag in which to store everything that accumulates during the walk through the fair.
Servis’ Project Managers team is in charge of advising you on the best options to attract people to the fair’s stand.
