{"id":64473,"date":"2026-11-11T13:05:24","date_gmt":"2026-11-11T11:05:24","guid":{"rendered":"https:\/\/www.serviscomplet.com\/uncategorized\/tourism-trade-shows-2027\/"},"modified":"2026-11-11T13:05:24","modified_gmt":"2026-11-11T11:05:24","slug":"tourism-trade-shows-2027","status":"publish","type":"post","link":"https:\/\/www.serviscomplet.com\/en\/trade-shows\/information\/tourism-trade-shows-2027\/","title":{"rendered":"Tourism trade shows 2027"},"content":{"rendered":"<h2>Tourism trade shows in Spain 2027<\/h2>\n<p><em>Updated on 11 November 2026<\/em><\/p>\n<p><em>2027 brings a full calendar for destinations, hotels, agencies, DMCs and tourism suppliers. It starts with FITUR in January and ends with IBTM World in November, with events in Madrid, Barcelona, Pamplona, Zaragoza, Galicia and Extremadura.<\/em><\/p>\n<p>In this <strong>2027 tourism trade show calendar<\/strong> we bring together Spain&#8217;s tourism trade shows with confirmed dates and those still pending, so you can plan your team, agenda and stand build in good time. Each entry gives the official dates, the venue and the focus of the show: trade, consumer, MICE, inland, nature or food. When an organiser has not published dates yet, we say so.<\/p>\n<h2>Main tourism trade shows in Spain in 2027<\/h2>\n<h3>January<\/h3>\n<h4>FITUR<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 20 to 24 January 2027<\/li>\n<li><strong>Location<\/strong>: IFEMA Madrid<\/li>\n<li><strong>Description<\/strong>: Madrid&#8217;s international tourism trade show brings together destinations, agencies, airlines, hotel chains and technology companies. From 20 to 22 January it is trade only, and on 23 and 24 it opens to the public. In 2026 it brought together more than 10,000 companies from 161 countries and around 255,000 visitors. In 2027 it fills eleven halls, with Puerto Rico as partner country and a new space for travel technology.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.serviscomplet.com\/en\/trade-shows\/fitur\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h3>February<\/h3>\n<h4>Madrid Fusi\u00f3n<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 1 to 3 February 2027<\/li>\n<li><strong>Location<\/strong>: IFEMA Madrid<\/li>\n<li><strong>Description<\/strong>: Food congress with an exhibition area, where destinations and brands present their food tourism and products. In 2025 it had 232 exhibiting companies and 26,104 visitors.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.ifema.es\/madrid-fusion\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>NAVARTUR<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 19 to 21 February 2027<\/li>\n<li><strong>Location<\/strong>: Baluarte Congress Centre, Pamplona<\/li>\n<li><strong>Description<\/strong>: Inland tourism show for northern Spain, open to trade and the public: short breaks, rural tourism, food and active tourism. In 2026 it welcomed 52,000 visitors and grew its floor space by 17%.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.navartur.es\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>FIO, International Ornithological Tourism Fair<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 26 to 28 February 2027<\/li>\n<li><strong>Location<\/strong>: Monfrag\u00fce National Park, Villarreal de San Carlos (C\u00e1ceres)<\/li>\n<li><strong>Description<\/strong>: Nature and birdwatching tourism show, set up outdoors inside the national park. In 2026 it welcomed almost 22,000 visitors and had 123 exhibitors.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.fioextremadura.es\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h3>March<\/h3>\n<h4>B-Travel<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 12 to 14 March 2027<\/li>\n<li><strong>Location<\/strong>: Fira de Barcelona, Montju\u00efc venue<\/li>\n<li><strong>Description<\/strong>: Barcelona&#8217;s tourism show for travellers: short breaks and cultural, food and wellness trips. In 2027 it launches a trade (B2B) area on 11 and 12 March. The organisers report more than 26,000 visits at the last edition.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.b-travel.com\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h3>May<\/h3>\n<h4>ARATUR<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 14 to 16 May 2027<\/li>\n<li><strong>Location<\/strong>: Palacio de Congresos de Zaragoza<\/li>\n<li><strong>Description<\/strong>: Aragon&#8217;s tourism show focused on rural, mountain, family and adventure destinations, with plenty of consumer visitors. Its 20th edition, in 2026, brought together 80 brands over more than 2,000 m\u00b2.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.feriazaragoza.es\/aratur\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h3>June<\/h3>\n<h4>Turexpo Galicia<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 3 to 6 June 2027<\/li>\n<li><strong>Location<\/strong>: Feira Internacional de Galicia ABANCA, Silleda (Pontevedra)<\/li>\n<li><strong>Description<\/strong>: Tourism show held within Galicia&#8217;s Semana Verde, with destinations, culture and food. In 2026 it had 129 direct exhibitors and around 2,500 meetings with tour operators from 12 countries.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.turexpogalicia.com\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h3>October<\/h3>\n<h4>Sal\u00f3 Internacional del Caravaning<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 16 to 24 October 2027<\/li>\n<li><strong>Location<\/strong>: Fira Barcelona Gran Via<\/li>\n<li><strong>Description<\/strong>: Caravans, motorhomes, campsites and touring holidays. It is held every two years, so 2027 is a show year. In 2025 it welcomed more than 60,000 visitors, with 180 exhibiting companies and more than 700 vehicles.<\/li>\n<\/ul>\n<h3>November<\/h3>\n<h4>IBTM World<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 16 to 18 November 2027<\/li>\n<li><strong>Location<\/strong>: Fira Barcelona Gran Via<\/li>\n<li><strong>Description<\/strong>: International trade show for meetings, incentives, conferences and events (MICE). It brings together organisers, agencies, destinations, hotels and technology companies for three days of business meetings. The organisers report around 2,500 exhibitors from more than 150 countries.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.ibtmworld.com\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h3>Dates to be confirmed<\/h3>\n<h4>INTUR<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: to be confirmed<\/li>\n<li><strong>Location<\/strong>: Feria de Valladolid<\/li>\n<li><strong>Description<\/strong>: International Inland Tourism Fair: cultural, rural and experience tourism, with one trade day and three days open to the public. The latest edition is the 2026 one, from 12 to 15 November. We will update this entry once official 2027 dates are out.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.feriavalladolid.com\/intur\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>Expovacaciones<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: to be confirmed<\/li>\n<li><strong>Location<\/strong>: Bilbao Exhibition Centre (BEC), Barakaldo<\/li>\n<li><strong>Description<\/strong>: Consumer tourism show for the Basque Country. It is usually held in May. We will update this entry once we confirm the official 2027 dates.<\/li>\n<\/ul>\n<h4>San Sebasti\u00e1n Gastronomika<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: to be confirmed<\/li>\n<li><strong>Location<\/strong>: San Sebasti\u00e1n (venue to be confirmed)<\/li>\n<li><strong>Description<\/strong>: Food congress with an exhibition area. Its 28th edition ran from 5 to 7 October 2026, with 160 exhibitors and 14,712 accredited attendees. We will update this entry once 2027 dates are out.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/ssg.xeria.es\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h2>International tourism trade shows in 2027<\/h2>\n<h4>BIT Milan<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: to be confirmed<\/li>\n<li><strong>Location<\/strong>: Fiera Milano, Rho (Italy)<\/li>\n<li><strong>Description<\/strong>: Italy&#8217;s tourism trade show, with trade and public days. It is usually held in February. We will update this entry once we confirm the official dates.<\/li>\n<\/ul>\n<h4>Vitrina Tur\u00edstica ANATO<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 24 to 26 February 2027<\/li>\n<li><strong>Location<\/strong>: Corferias, Bogot\u00e1 (Colombia)<\/li>\n<li><strong>Description<\/strong>: Tourism trade show of the Colombian Association of Travel Agencies, a meeting point for the sector in Latin America.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/vitrinaturistica.anato.org\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>BTL Lisbon<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 3 to 7 March 2027<\/li>\n<li><strong>Location<\/strong>: FIL, Parque das Na\u00e7\u00f5es, Lisbon (Portugal)<\/li>\n<li><strong>Description<\/strong>: Portugal&#8217;s tourism trade show, for trade and public. In 2026 it brought together more than 1,700 exhibitors.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/btl.fil.pt\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>ITB Berlin<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 16 to 18 March 2027<\/li>\n<li><strong>Location<\/strong>: Messe Berlin (Germany)<\/li>\n<li><strong>Description<\/strong>: Trade show for destinations, tour operators, technology, MICE and luxury travel. In 2026 it had 5,601 exhibitors from 166 countries and territories, and around 97,000 trade visitors.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.itb.com\/en\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>Arabian Travel Market (ATM)<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 3 to 6 May 2027<\/li>\n<li><strong>Location<\/strong>: Dubai World Trade Centre, Dubai (United Arab Emirates)<\/li>\n<li><strong>Description<\/strong>: Middle East tourism trade show, focused on luxury travel, hotels and business travel.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.wtm.com\/atm\/en-gb.html\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>IMEX Frankfurt<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 11 to 13 May 2027<\/li>\n<li><strong>Location<\/strong>: Messe Frankfurt (Germany)<\/li>\n<li><strong>Description<\/strong>: Trade show for meetings, incentives and events for the European market.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/frankfurt.imexevents.com\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>IMEX America<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 28 to 30 September 2027<\/li>\n<li><strong>Location<\/strong>: Mandalay Bay, Las Vegas (United States)<\/li>\n<li><strong>Description<\/strong>: The American edition of IMEX, focused on meetings and incentive travel.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/america.imexevents.com\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>IFTM Top Resa<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 5 to 7 October 2027<\/li>\n<li><strong>Location<\/strong>: Paris Porte de Versailles (France)<\/li>\n<li><strong>Description<\/strong>: France&#8217;s tourism trade show. In 2026 it brought together 34,638 professionals and 1,625 brands. In 2027 it moves from September to October.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.iftm.fr\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>ITB Asia<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 20 to 22 October 2027<\/li>\n<li><strong>Location<\/strong>: Singapore<\/li>\n<li><strong>Description<\/strong>: Tourism trade show for the Asian market, run by the organisers of ITB Berlin.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.itb-asia.com\/\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h4>World Travel Market (WTM)<\/h4>\n<ul>\n<li><strong>Dates<\/strong>: 2 to 4 November 2027<\/li>\n<li><strong>Location<\/strong>: ExCeL London (United Kingdom)<\/li>\n<li><strong>Description<\/strong>: Tourism trade show with destinations and brands from around the world, three days of meetings and talks. The organisers report more than 4,000 exhibitors from more than 180 countries.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.wtm.com\/london\/en-gb.html\" target=\"_blank\" rel=\"noopener\">More information here<\/a><\/p>\n<h2>Trade shows not held in 2027<\/h2>\n<ul>\n<li><strong>Hostelco<\/strong> (Fira Barcelona): held every two years. The next edition will run from 20 to 23 March 2028.<\/li>\n<\/ul>\n<h2>How to prepare for a tourism trade show<\/h2>\n<p>A tourism trade show is not just about booking space. At Servis, after more than 60 years building stands, here are a few practical ideas:<\/p>\n<ul>\n<li><strong>Set clear goals<\/strong>: winning clients, strengthening relationships with operators or launching a new product.<\/li>\n<li><strong>Design a stand that invites conversation<\/strong>: one that reflects your destination or brand and makes meetings easy.<\/li>\n<li><strong>Measure what happens<\/strong>: use your CRM or QR codes to know which contacts come from the show.<\/li>\n<li><strong>Think about sustainability from the start<\/strong>: reusable materials and well-planned transport.<\/li>\n<li><strong>Prepare your team<\/strong>: the attitude and message of the people on the stand make the difference.<\/li>\n<li><strong>Follow up within 72 hours<\/strong>: many opportunities are lost by not calling back in time.<\/li>\n<\/ul>\n<p>Exhibiting at a tourism trade show in 2027? <a href=\"https:\/\/www.serviscomplet.com\/en\/quote-your-stand\/\">Ask us for a quote<\/a> and we will send you the 3D design of your stand with no obligation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2027 tourism trade show calendar in Spain: FITUR, B-Travel, IBTM World, NAVARTUR and more, with official dates, venues and international shows.<\/p>\n","protected":false},"author":5,"featured_media":50560,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_templately_pack_id":"","_templately_imported_at":"","_templately_source":"","_templately_import_session_id":"","footnotes":""},"categories":[272],"tags":[],"class_list":["post-64473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-information"],"_links":{"self":[{"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/posts\/64473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/comments?post=64473"}],"version-history":[{"count":0,"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/posts\/64473\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/media\/50560"}],"wp:attachment":[{"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/media?parent=64473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/categories?post=64473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.serviscomplet.com\/en\/wp-json\/wp\/v2\/tags?post=64473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}