PISCINA BARCELONA 2025

November 17–20 at Fira Barcelona, Gran Via

Piscina Barcelona 2025 in Numbers

Exhibitors

Professional Visitors

Brands

Piscina Barcelona 2025: A complete guide for exhibitors who want to stand out

From November 17 to 20, 2025, the Fira Barcelona Gran Via venue will host Piscina Barcelona 2025, the leading biennial trade show for the pool, wellness, and outdoor industries, organized directly by Fira Barcelona.

Official data for Piscina Barcelona 2025

Dates: Monday, November 17 to Thursday, November 20, 2025
Location: Halls 1 and 2 at the Gran Via venue, Fira de Barcelona
Expected area: over 40,000 m², with around 20,000 m² dedicated to booths and activity zones
Confirmed exhibitors: more than 250 companies from 28 countries have already booked space; participation is expected to far exceed the 367 exhibitors from 30 countries in 2023
Expected professional visitors: over 14,000, with 56–60% coming from abroad
International presence: in 2023, it reached a record 68% of foreign exhibitors, a figure expected to be maintained or even surpassed

Why exhibit at Piscina Barcelona 2025?

Established international reach: the show brings together leading brands from Europe, the Americas, and Asia, and opens doors to new markets through its Hosted Buyers program, with more than 1,000 high-level buyers
Real business opportunities: a professional visitor profile that includes architects, hotels, water parks, landscapers, installers, and distributors
Focus on innovation and sustainability: priority is given to water and energy optimization, digital solutions, and immersive visual and sensory experiences
Growth of the outdoor sector: the outdoor, landscaping, and outdoor furniture areas will have an even stronger presence in this edition thanks to new professional synergies

Highlighted Areas of the Trade Fair

Outdoor & Wellness Experience

A 1,000 m² experiential space in Hall 1, designed by COAC and UPC, featuring water areas, saunas, treatment cabins, and live demonstrations

Innovation Zone

An area dedicated to showcasing disruptive technologies: automation, energy efficiency, and new tools to streamline the management of aquatic facilities

Professional activities

13th International Landscape Biennial of Barcelona, organized by COAC/AEP (November 17–18, Outdoor area)
Andalucía Day and Mexico Day, sessions highlighting successful cases and regional innovations in pools and outdoor living
7th International Business Meeting on Hospitality Design & Wellness, focused on markets in Latin America, Europe, and the Middle East
Piscina Barcelona Awards, Wellness Experience, and Outdoor Design Awards (November 17, Outdoor Experience)
Pool Party, an informal networking event at Bastian Beach Club

Exhibitor tips: how to make the most of your participation

Book your booth now: securing a good spot is key to ensuring visibility. Over 250 companies have already confirmed their participation.
Design your booth with impact: consider areas for interactive demos, functional meeting spaces, and a visual identity that reflects your brand. Servis can help you manage your booth setup.
Create a pre-show communication plan: announce your participation on social media, your blog, and through email marketing. You can also join activities like Mexico Day or Andalucía Day if they align with your positioning.
Train your team properly: they should know your products well, understand the key messages, and be prepared to turn visitors into qualified leads.
Take advantage of themed activities: participating in conferences, the Landscape Biennial, or other forums can give you extra visibility.

Final takeaway

Piscina Barcelona 2025 is positioned as the must-attend event for the pool, wellness, and outdoor industries. With a larger setup, an international professional audience, and a strong focus on innovation and experience, it offers a valuable opportunity for any exhibitor looking to connect with new markets and showcase their solutions in a high-level professional environment.

Every trade show is a unique opportunity. If you want a booth that truly reflects your brand and gives you peace of mind, we can guide you every step of the way.

Get in contact with us and get a design proposal