ALNEA – ALIMENTARIA 2026

Project resume

For the ALNEA stand at Alimentaria 2026, we designed an open structure that stood out for its use of light wood porticos in the shape of gabled roofs, creating clear visual zoning without closing off the space. We combined pure white wall surfaces with a large graphite gray side block, achieving a balanced architectural contrast. We opted for wood-finish laminate flooring that provided warmth and continuity throughout the entire exhibition area.

We integrated powerful large-format lightboxes as rear enclosures, where we installed backlit graphics featuring product images and the corporate identity of the brands. We developed a technical lighting system that combined recessed spotlights in the upper structures with black industrial-design pendant lamps, strategically positioned over the bar and customer service area.

We built several counters and refrigerated display cases integrated into wood-finished furniture, allowing for direct product display under curved glass. In the dark block, we recessed three vertical refrigerated cabinets with glass doors and interior lighting to highlight the merchandise. For the work and lounge areas, we selected furniture consisting of white circular tables and designer chairs with wooden legs, reinforcing the clean aesthetic of the ensemble.

We created a long perimeter bar area with a wooden countertop and white base, complemented by a digital screen embedded in the side wall for visual content playback. Finally, we installed planters with natural plants around the stand’s perimeter to define traffic flow and provide an organic finish that contrasted with the straight lines and technical finishes of the construction.

Gallery

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Contact

Email
info@serviscomplet.com
Barcelona
Phone: +34 93 423 31 07
Madrid
Phone: +34 91 669 94 80
Zaragoza
Phone: +34 976 33 05 98
Certificación ISO 149001: 2015 Y 14001:2015

ISO 9001 and 14001 certified

Certified for CO2 offsetting

Certificados EVENTSOFT SIN FONDO

Eventsoft certified

Certificado AFE (Proveedor recomendado)

AFE Seal (Recommended supplier)

ICCA Member

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