For Alimentaria 2026, we designed and built a high-impact visual space where corporate red and the 150th-anniversary commemoration took center stage. We erected a main structure defined by an imposing slanted wall with a backlit logo and three large metallic silos in a silver finish that featured commemorative graphics for the years 1876-2026. To define the stand, we opted for a red perimeter base that functioned as a planter, adding freshness through natural vegetation—primarily large-scale ferns and palm trees—that surrounded the entire perimeter.

In the central area, we developed a long bar with a vertical wood-slat front and a dark gray countertop, equipped with multiple taps and backlit shelving for bottle displays. We created various lounge environments, highlighting an area under a red-beamed pergola where we installed light wood tables and black chairs with wooden legs. For the lighting of this space, we selected geometric design pendant lamps and glass spheres that provided warm, ambient light to the overall setting.

We integrated unique architectural elements, such as a large three-dimensional star in red and gold that served as a visual landmark at one of the stand’s corners. On the interior walls, we installed a large-format lightbox featuring graphics dedicated to the 150 years and a bottle cap symbol, alongside recessed display cases with wooden shelves and linear LED lighting to highlight the products. The entire project was set on a natural wood-finish platform floor, which visually unified the different work, exhibition, and lounge areas.