March 23–26, 2026, at Fira de Barcelona, Barcelona
March 23–26, 2026, at Fira de Barcelona, Barcelona
From March 23 to 26, 2026, Alimentaria returns to the Gran Via venue at Fira de Barcelona for a new edition that’s set to be a game-changer for the food industry. If your company is part of the food, beverage, or food service sector, this event is a unique opportunity to boost your visibility, make high-quality connections, and discover the latest trends shaping the market.
Thinking about exhibiting? Or planning to attend as a trade visitor? In this post, we’ll walk you through everything you need to know to make the most of Alimentaria 2026 and ensure your participation is a complete success.
Alimentaria is a biennial trade show that has become one of the most important events in the global agri-food industry. Its most recent edition, held in 2024, broke records that underscore its international relevance:
Over 100,000 professional visitors from 120 countries
3,200 exhibiting companies from 65 countries, including more than 900 international brands
More than 100,000 sq m of exhibition space across seven halls at the Gran Via venue
350 side events including talks, live cooking demos, and tastings, featuring over 700 experts and chefs
Although the official figures for 2026 haven’t been released yet, everything points to this edition continuing the upward trend of previous years. The show will maintain its structure of specialized halls, covering the entire value chain of the sector:
Grocery foods: consumer packaged goods
Intercarn: meat and meat products
Interlact: dairy products
Expoconser: canned foods
Fine foods: gourmet products
Organic foods: certified organic products
Restaurama: food service and the HORECA channel
Snacks, biscuits & confectionery: snacks, cookies, and sweets
Lands of spain and international pavilions: the best of national and international offerings
Alimentaria trends: innovation, health, sustainability, and plant-based products
One of the biggest draws of Alimentaria is its parallel program, focused on innovation, learning, and networking. Highlights from the 2024 edition included:
The Alimentaria Hub, the epicenter of innovation and trends
The Innoval Awards, recognizing the most disruptive products in the sector
Live demonstrations by top-level chefs
Roundtables and talks on sustainability, digital transformation, and health
The popular Olive Oil Bar, a key meeting point for olive oil enthusiasts
For 2026, a similar program is expected, with an even greater focus on digitalization, sustainability, and consumer-centered solutions.
Exhibiting at a trade show of this caliber isn’t just about showing up — it’s a growth strategy. If you’re still on the fence, here are a few reasons why you can’t afford to miss this event:
Location is one of the most important factors when it comes to participating in a trade show. Book your space as early as possible — the best spots get taken fast.
Good design attracts visitors and communicates your brand’s value. At Servis, we’ll be happy to help you from concept to final setup.
Use social media, email, and industry outlets to announce your presence.
Make sure they know how to respond, connect, and sell. Attitude and preparation make all the difference.
Tastings, live cooking demos, presentations — everything adds visibility and energy to your booth.
Venue: Fira de Barcelona – Gran Via venue
Dates: March 23–26, 2026
Opening hours:
March 23–25: 10:00 a.m. to 7:00 p.m.
March 26: 10:00 a.m. to 6:00 p.m.
Access: Metro line L9S (Europa Fira station) and shuttle buses from Sants and Plaça Espanya.
Established as Spain’s leading food trade show and one of the top events in Europe, Alimentaria 2026 will be the perfect stage to boost your brand, launch new products, and connect with industry leaders.
Whether you’re attending as a visitor or an exhibitor, the key is solid preparation. And if you really want to stand out, Servis is here to help you create a booth that truly reflects the quality of your brand.
See you at Alimentaria 2026? Start planning your best-ever presence at the show today.
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