Salon Gourmets 2027

26–29 April 2027 at IFEMA Madrid

DATES SALÓN GOURMETS 2026

Exhibitors

Professional Visitors

Products

What is Salón Gourmets and why should exhibitors take part?

Salón Gourmets is Europe’s leading trade fair for premium food and beverages. It is a key professional meeting point for gourmet brands, distributors, specialist retailers, HORECA businesses, importers and international buyers.

The next edition, the 40th Salón Gourmets, will take place from 26 to 29 April 2027 at IFEMA Madrid. For premium brands, PDO and PGI producers, artisan businesses, wineries and fine food companies, exhibiting at Salón Gourmets remains a valuable opportunity to increase visibility, present new products and generate B2B business at one of the world’s most prestigious gourmet showcases.

Dates, venue, opening hours and ticket prices

The 40th edition of Salón Gourmets will take place from 26 to 29 April 2027 at IFEMA Madrid and will be organised by Grupo Gourmets.

Official opening hours: Monday to Wednesday, from 10:00 am to 7:00 pm; Thursday, the final day, from 10:00 am to 5:00 pm.
Halls and exhibition space: Halls 3, 4, 5, 6 and 7, with a planned exhibition area of 66,000 m².
Admission: Exclusively for trade professionals, who must present their accreditation and an official identity document. Visitors under the age of 18 are not permitted, including babies.
Ticket prices: €60 online or €85 at IFEMA for a one-day ticket, and €100 online or €130 at IFEMA for a four-day pass.

Main areas and activities

Salón Gourmets combines a commercial exhibition with themed areas and professional activities designed to attract qualified visitors to strategic product categories.

The #AlimentosdeEspaña / MAPA Area, one of the fair’s main institutional showcases for Spanish products.
The 30th Wine Tunnel / MAPA, the 8th Extra Virgin Olive Oil Tunnel / MAPA and the Cheese Tunnel / Cheese from Spain Awards / ICEX, created for tasting, product discovery and professional recommendation.
The 32nd Innovation Area and the 6th Organic Exhibition Area, key spaces for new launches, organic products and emerging consumer trends.
Prestigious competitions and championships, including ham cutting, the Spanish Sommelier Championship, oyster opening, GourmetQuesos, gourmet pizza, cocktail, cachopo and pincho competitions, as well as other live demonstration formats.

When a brand fits within one of these areas, the stand design, tasting experience and commercial message should be aligned with the visitor flow expected throughout each themed route.

Benefits of exhibiting and visitor profile

Exhibiting at Salón Gourmets positions your brand in front of professional buyers and decision-makers from the gourmet, HORECA, distribution, specialist retail, import and export sectors, as well as the premium food trade.

A total of 110,154 trade visitors attended the 2026 edition, according to the official figures published by the organisers.
1,993 exhibitors presented their products and latest launches across an exhibition area of 66,000 m².
The fair brought together more than 55,000 products, over 1,300 new products and more than 800 activities, strengthening its position as a leading showcase for industry trends.
The Hosted Buyers programme, organised in collaboration with ICEX and MAPA as part of Spain Food Nation, welcomed 250 buyers and generated more than 5,300 meetings at the Business Center.
The organisers estimate that the event generated more than €250 million in business, making it an important platform for brands seeking distribution agreements, commercial partnerships and international expansion.

Advice for exhibitors and visitors

When planning to attend or exhibit at Salón Gourmets 2027, it is important to prepare well in advance. This is a highly specialised professional event that concentrates a significant amount of commercial activity into just four days.

Book your space in advance: The 2027 edition will occupy Halls 3, 4, 5, 6 and 7 at IFEMA Madrid. To confirm participation, exhibitors must submit an admission application, pay the registration fee and book their exhibition space, except when choosing specific themed participation packages.
Set clear objectives: Decide whether your priority is to meet distributors, attract international buyers, launch a new product, enter the gourmet retail market or strengthen your brand’s presence within the HORECA sector.
Design a functional and highly visible stand: At a trade fair covering 66,000 m², your stand must communicate your value proposition within seconds, facilitate tastings, provide space for meetings and efficiently accommodate operational requirements, storage and technical services.
Activate your pre-event communication: Announce your participation through social media, newsletters and specialist media. Always include your hall and stand number to make it easier for visitors to find you.
Make the most of the official areas and programmes: Consider participating in the Innovation Area, Organic Exhibition Area, themed tunnels, Escenario Gourmets, Ágora del Vino or Hosted Buyers programme when they align with your product and commercial objectives.

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Final thoughts

Salón Gourmets 2027 will celebrate its 40th edition from 26 to 29 April 2027 at IFEMA Madrid, once again bringing together the brands, buyers and professionals driving the premium food and beverage market.

Based on the official figures from 2026—110,154 trade visitors, 1,993 exhibitors, more than 55,000 products and over 800 activities—preparing your participation well in advance is essential to maximise the fair’s commercial potential.

At Servis, we offer our extensive experience in the design, construction and management of exhibition stands at IFEMA Madrid, helping your brand arrive at Salón Gourmets with a professional, attractive and results-driven presence.