At the 30th Barcelona Manga Fair, we worked with Eventalista on the creation of the Nintendo stand, designed to function as a pop-up store within the event. With a total area of 660 m² (33 meters wide by 20 meters deep) and a height of 3.60 meters, the space was perfectly adapted to offer a dynamic and attractive shopping experience.

This stand not only met the requirements of functionality and visitor flow, but also allowed attendees to enjoy a unique environment, with well-defined areas to discover products, interact, and experience the essence of the brand up close. This space was conceived as an ephemeral store that offered: product zones dedicated to the exhibition and sale of exclusive Nintendo items; optimized visitor flow, with the stand’s spaciousness and open layout facilitating the tour, ensuring a comfortable experience for attendees; functional design elements, including counters, gondolas, and shelves strategically located to highlight products and ensure easy access; and height and visibility, with the 3.60-meter height of the stand allowing it to stand out in the pavilion, ensuring visibility from different points of the event.

Once again, we demonstrated that a stand can be much more than just a space: it can become a memorable experience that connects brands and people.