Farmaforum is a professional forum dedicated to the pharmaceutical, biopharmaceutical, cosmetics, and laboratory technology industries, held annually in Madrid, Spain. The event brings together an exhibition area, conferences, workshops, and networking spaces, with a specialized focus for companies and industry professionals. It is organized under several themed areas that highlight different healthcare market niches, such as cosmetics, biotechnology, nutrition, and medical cannabis.
Benefits for Exhibitors and Visitors
For exhibitors: showcase products, technology solutions, services, machinery, instrumentation, automation, packaging, and logistics for the pharmaceutical and related industries; build brand presence, generate leads, and establish B2B connections.
Key figures of Fruit Attraction 2025 (latest edition)
Para comprender la magnitud de Fruit Attraction, basta con revisar los datos de su edición más reciente (2025), que marcó récords históricos de participación:
Expositores: 2.485 empresas expositoras provenientes de 64 países. (Un aumento del 13% en número de expositores respecto al año anterior).
Visitantes profesionales: 121.137 asistentes de 152 países, todos ellos profesionales del sector (mayoristas, detallistas, importadores, etc.), lo que supone un 3% más de visitantes y un 5% más de países representados que en 2024.
Superficie expositiva: 78.212 m² netos de área de exhibición, repartidos en 10 pabellones del recinto IFEMA. (Crecimiento del 11% en superficie ocupada frente a la edición anterior).
Estas cifras ilustran la escala verdaderamente internacional de Fruit Attraction. La edición 2025 atrajo aproximadamente un 49% de visitantes internacionales, reflejando el carácter global del evento.
Event Format
Frequency: annual.
Three main components:
Trade exhibition where companies set up booths.
Conference program / workshops / specialized forums covering regulations, innovation, logistics, automation, and more.
Professional networking among exhibitors, visitors, institutions, and sector stakeholders.
Focus Areas
Farmaforum covers:
Traditional pharmaceutical industry (drug manufacturing, R&D, quality).
Emerging areas: functional nutrition (“nutra”), medical cannabis, and healthcare logistics and supply chain.
Attendee Profile
Typical exhibitors:
Companies offering products and services for the pharmaceutical, biotech, and cosmetics industries: machinery, instrumentation, packaging, automation, laboratory technology, consulting services, logistics, and distribution.
Typical visitors:
Managers and leaders in production, quality, engineering, R&D, regulatory affairs, distribution, and logistics within pharmaceutical, biotech, and cosmetics companies; as well as institutions, research centers, and technology providers.
What type of company should consider exhibiting at Farmaforum?
Any company offering products or services related to the pharmaceutical, biotechnology, cosmetics, or laboratory industries—such as machinery, instrumentation, packaging, logistics, technology, or consulting—is a potential exhibitor.
Can I attend as a visitor without exhibiting?
Yes. Farmaforum offers a professional visitor option, with online registration providing access to the exhibition, conferences, and workshops.
When should I book my exhibition space?
Since Farmaforum is a well-established event, it is recommended to book several months in advance to secure a good location and sponsorship opportunities.
What booth size do I need, and what costs should I plan for?
It depends on your goals, target audience, and budget. Costs vary according to booth size, location, additional services, setup, and other factors. Request a detailed quote from the organizers and prepare a clear cost plan.
Booths at Healthcare Industry Trade Shows
Do you need help managing your exhibition stand?
We’re here to make sure everything runs smoothly. Let us know what you need, and we’ll get started right away.
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