FESPA 2027
FESPA 2026 FIGURES (Barcelona)
- +15.495 Unique visitors
- 500 Exhibitors
- 15.495 Countries of origin of visitors
FESPA 2027: dates, highlights and how to prepare your stand
FESPA 2027 will be one of Europe’s major events for speciality print and visual communications. The next FESPA Global Print Expo will take place from 6 to 9 April 2027 at Messe Munchen in Munich.
If you sell machinery, media, software or services for digital print, wide format, textiles, personalisation, signage or wrapping, this guide will help you assess participation and prepare a business-focused stand with support from Servis.
What FESPA is and what makes the 2027 edition special
FESPA is the leading European exhibition for speciality print and signage, covering digital and screen printing, wide format, textiles, signage, personalisation and finishing.
In 2027, FESPA Global Print Expo returns to Munich alongside European Sign Expo, Personalisation Experience, WrapFest and Textile. FESPA Awards, World Wrap Masters and Club FESPA will also return.
FESPA 2027 dates, venue and key information
Event: FESPA Global Print Expo 2027.
Dates: 6-9 April 2027.
City and venue: Munich, Germany; Messe Munchen.
Organiser: FESPA Ltd.
Event type: international B2B exhibition for print, signage, personalisation, wrapping and textiles.
Opening times and operational details should be checked on the official website once FESPA publishes the final exhibitor information.
What you will find at FESPA 2027: areas and co-located events
FESPA 2027 will bring together five complementary events at Messe Munchen: FESPA Global Print Expo, European Sign Expo, Personalisation Experience, WrapFest and Textile. Together they connect print, signage, personalisation, wrapping and textile production in a single visit.
FESPA Global Print Expo
It is the core event and a major European showcase for:
- Large- and super-wide-format digital printing
- Screen printing and hybrid technologies
- Textile printing and garment decoration
- Inks, media, software, automation and finishing
FESPA has not yet published a final exhibitor figure for 2027. As a confirmed benchmark, the 2026 edition brought together more than 500 exhibitors from 40 countries.
European Sign Expo
European Sign Expo focuses on signage and visual communications: dimensional lettering, lighting, digital signage, displays, tools and installation systems. Sharing the venue with FESPA makes it easier to connect printed and non-printed solutions within the same project.
Personalisation Experience
Personalisation Experience will showcase technologies and workflows for personalised products and on-demand production. It is particularly relevant to brands, retailers, printers and software providers seeking to scale short runs, variable data and automation.
Textile and WrapFest 2027
In 2027, two specialist areas broaden FESPA’s scope:
- Textile: textile printing, garment decoration, production and applications for fashion, sportswear and interiors.
- WrapFest: materials, tools, software and techniques for vehicle and surface wrapping.
Corrugated, launched in 2026, is not listed among the events confirmed by FESPA for Munich 2027.
Other activities: FESPA Awards, World Wrap Masters and networking
FESPA 2027 will welcome back the FESPA Awards, with shortlisted work displayed at the show and the awards ceremony taking place on 7 April.
World Wrap Masters and Club FESPA will also return, together with demonstrations, knowledge-sharing and networking activities. The detailed 2027 conference programme has not yet been published.
Visitor and exhibitor profile at FESPA 2027
FESPA attracts printers, sign-makers, textile specialists, converters, brands, agencies, distributors and purchasing decision-makers. The latest completed edition, Barcelona 2026, recorded 15,495 unique visitors from 126 countries and 24,798 total visits.
- 85% of visitors were senior decision-makers.
- 77% were directors, CEOs, owners or managers.
- The reported collective median budget reached EUR 3.5 billion.
FESPA did not publish a consolidated speaker total for 2026; it did confirm three conference programmes.
FESPA 2027 exhibitors
The final FESPA 2027 exhibitor list is still being developed. The usual profile includes:
- Manufacturers of digital, screen and textile printing machinery
- Suppliers of finishing, cutting and automation
- Manufacturers of inks, media and materials
- Providers of software, web-to-print and production workflows
- Solutions for signage, digital signage, wrapping and visual merchandising
As a confirmed benchmark, FESPA 2026 brought together more than 500 exhibitors from 40 countries. Munich provides direct access to the Central European market and a venue familiar to the FESPA community.
How to exhibit at FESPA 2027 step by step
1. Define clear objectives
Before booking space, define:
- Whether you are seeking international distributors, end customers or both
- Which product, technology or application you will launch
- Whether your priority is leads, demonstrations, meetings or brand positioning
These objectives determine floor area, location, power, machinery logistics, demonstration zones and meeting spaces.
2. Request space: Book your stand
Space enquiries are handled through FESPA’s official Book your stand channel. State the required area, stand type, technical needs and contact details to receive a commercial proposal.
- Request space early to improve your location options.
- Allow enough room for demonstrations, storage and meetings.
- Confirm in writing which services are included and which must be ordered separately.
3. Choose the stand type
The usual approaches are:
- Space only and a custom-built stand to maximise branding, demonstrations and experience
- Organiser turnkey package for a more standardised presence
- Customised modular solution to balance flexibility, cost and reusability
At an international show such as FESPA, a specialist such as Servis can coordinate design, production, transport, build-up and dismantling in Munich.
If you need help managing your stand, you can contact us using the button below.
4. Stand design and visitor experience
Design the stand as a commercial journey:
- Long-range impact: branding and value proposition visible from the aisle
- Demonstration zone: working products, samples and operational safety
- Conversation zone: a comfortable space to qualify opportunities
At FESPA, avoid clutter, allow circulation around equipment and adapt messages for an international audience. Servis can turn commercial objectives into a buildable project that complies with Messe Munchen regulations.
5. Exhibitor manual, services and deadlines
The specific FESPA 2027 manual and deadlines must be checked once the organiser publishes them. They usually cover:
- Submission and approval of plans, structures and rigging
- Ordering electricity, internet, water, compressed air, cleaning and security
- Height, loading, material and fire-safety rules
- Logistics access and build-up and dismantling times
Ordering services early reduces surcharges and prevents technical approval from delaying production.
6. Commercial and communications plan
Simply being present at FESPA 2027 is not enough. Prepare:
- A prioritised list of customers and leads to invite
- Email, social media and press campaigns plus a meeting schedule
- A show-specific proposition: demonstration, launch or use case
- Team roles for demonstrations, meetings and lead capture
Share your news with the FESPA team once its promotional channels open and adapt content to your priority European markets.
7. Post-show follow-up
Return on investment is secured after FESPA:
- Clean, complete and segment contacts by potential and urgency.
- Send a personalised follow-up within 5-7 days.
- Assign owners and next actions in the CRM.
- Measure meetings, qualified leads, opportunities and sales at 3, 6 and 12 months.
Frequently asked questions about FESPA 2027
When and where will FESPA 2026 take place?
FESPA Global Print Expo 2026 will take place from May 19–22, 2026 at Fira Barcelona – Gran Via, in L’Hospitalet de Llobregat (Barcelona).
What other trade shows take place alongside FESPA 2026?
European Sign Expo, Personalisation Experience, Textile 2026, and Corrugated 2026 all take place at the same venue and on the same dates, and they’re all accessible with the same visitor pass.
When does visitor registration open, and how much does admission cost?
According to FESPA’s press release, registration for all five 2026 events will open in January 2026, with a “super early bird” ticket priced at €25 for full access.
How can I book a stand at FESPA 2026?
You need to complete the “Book your stand” form on the FESPA 2026 website, indicating your space requirements and stand type. An account manager will then contact you with options and pricing.
